4-0 Key slides 2019 emphasis on section 3C
The above slides are the key slides for sections 1, 2, & 3 of themarketingconcept [e-book]. HOWEVER, they are only a brief overview of sections 1 & 2 to provide context.
It is important to highlight that the slides are a visual representation only, the slides are ideal when identifying key areas. However, reading themarketingconcept [e-book] is better suited for intensive study.
section 3 review
the first two clips are a refresh on sections 1 & 2 but with section 3 in mind
note this is a summary for a more in-depth discussion please read themarketingconcept [e-book]